Summary
Bluestones One were asked by Superdrug to support and install their new Derma Roll Out across 20 stores in England and Scotland over a four week period. To install the units into the desired locations, our teams were also asked to lift and shift or reduce down existing bays and remerchandise.
As we were going into stores, we also agreed to pick up and deliver additional cosmetic units and FSDUs, saving both time and expense for Superdrug. We chose our very experienced merchandisers who understood the customer’s needs.
Challenges
Due to time restraints on the first day, the teams had to collect the fixtures and fittings directly from the manufacturers before traveling to their first stores.
Installation and merchandising during store trading hours brought its own challenges, but Bluestones One showed professionalism and consideration around shoppers and staff so not to cause any disruption.
Results
The Derma Roll out was executed on time with positive feedback and a great result achieved. By working closely with Superdrug and building relationships, Bluestones One have continued to be awarded further roll outs across their estate.
We are extremely proud of our services we are able to offer and hope to continue to work with Superdrug for many more years to come.
