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Case Study: Morrisons

Summary

Bluestones One were selected as the merchandising partner to deliver a full estate roll out of capping shelves. The project objective was to introduce an additional high-level shelf to gondolas to provide shop floor product storage. This delivered immediate stock replenishment, customer product availability, and store staffing productivity and efficiency enhancements.

Challenges

The requirement to support the de-merchandising and re-merchandising across the full estate showed Bluestones One’s ability to upscale resourcing requirements at speed throughout the entire UK, strengthening our field team coverage across all geographical locations.

It also allowed us to develop and increase our field team skill set. As a result of this major project, we have now up-skilled new Team Leaders supporting, coaching and directing them through their journey to the leadership of large teams.

Results

This activity has shown Bluestones One’s ability to be proactive and innovative in responding to the challenges of a full estate project rollout of this size.

Why are POP displays so important?

Why are POP displays so important?

Why are POP displays important? POP displays or point of purchase displays are evident throughout retail stores today. They feature in smaller retailers, family-owned companies and larger, international retailers.

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Meet the team: Mark Goulding

Meet Mark Goulding: Senior Team Leader

Tell us about your role at Bluestones OneMy role as a Senior Team Leader involves managing teams of merchandisers who are completing anything from small range reviews to full store refits for various clients. How would you normally start your day at work?My day typically begins with reviewing the previous shift’s work, then allocating various projects to my team members. I would also be involved with store meetings and updating our clients on the progress of the review and any foreseeable issues. What does a typical day at work look like for you?A typical day would involve site meetings and making sure my teams have all the necessary information to complete their tasks. I also train new merchandisers the correct way of working as each client will have specific requests. Throughout the day I will spend time with each of my team members to find out their strengths and weaknesses so I can implement a plan of attack for the day. What do you find challenging?We come up against challenges each day and overcoming them is what I love to do. What do you enjoy?I enjoy the fact that each day is different, you never know what each day will

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