Summary
B&Q wanted to refresh their houseplants range as their current fixtures were old and uninspiring and stores were improvising using bricks and planks to merchandise the varying plant types and sizes. B&Q reached out to Bluestones One requesting Installation support to deliver a refit programme across 140 stores. Fitting new gondolas, installing a new plan and merchandising new and existing products.
Challenges
In all stores, the houseplants section is located in a prime position, either at the front of the store or often close to checkouts, entrances or high customer footfall areas. The team needed to work quickly, efficiently and safely to ensure the installation was smooth and customer disruption was kept to a minimum.
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